RESOURCES

The content of The Junior League Brand Standards website can be downloaded in this convenient PDF format for Leagues to adapt and customize for their own brand standards.

[vc_single_image image=”4520″ img_size=”medium”]
[vc_separator]

ON BRAND: CREATIVE SERVICES

The AJLI Marketing Department delivers high-quality creative collateral that successfully promotes The Junior League brand. These efforts have garnered the attention of individual Junior Leagues as well as businesses and nonprofits outside of the Association, and have led to requests for AJLI to produce branding, graphic design, web development and multi-media solutions for these varied entities.
As a social enterprise established to benefit of The Association of Junior Leagues International, On Brand will provide these solutions at competitive rates and will utilize revenue from sales to support AJLI’s strategic objectives to ensure the legacy and lasting impact of The Junior League.

Our award-winning team has been recognized for their outstanding work to bring awareness to The Junior League:

If your League has a project that you’d like to discuss, contact Michelle Gorenstein, AJLI’s VP, Creative Director/ 212.951.8348

ON BRAND: MARKETPLACE

Working in partnership with RR Donnelly (a global integrated communications provider) we’ve developed the On Brand Marketplace, an online store for Leagues to order printed collateral such as banners, business cards, notecards and the like to advance consistency and alignment in messaging and visual identity critical to generating greater awareness for The Junior League.

UNSTOPPABLE Campaign

Say it Loud, Say it Proud: The Junior League is UNSTOPPABLE.

We’ve put together the Unstoppable resources to equip you with marketing/PR tools that align with The Junior League’s focus on empowering women to lead through their volunteer efforts in communities far and wide… while encouraging broader brand alignment and consistency in messaging and visual content positioning the League and its members in a fresh, modern light.

The online toolkit includes the following resources:

  • PSA Guide
  • :30 second video PSAs (English & Spanish)
  • PSA customization instructions
  • Print ads (English & Spanish)
  • Radio scripts (English & Spanish)
  • Campaign logo lockup
  • Social Media: Collection of Facebook & Instagram graphic posts and page headers
  • List of Junior League members who appear in Unstoppable campaign
  • Survey Monkey questionnaire regarding usage and success of PSAs in local markets
If you have questions about implementing the Unstoppable campaign in your local markets,or need help customizing the video or print ads, contact communications@ajli.org or call 212.951.8345.
[vc_single_image image=”4480″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

PSA Guide
Download the files

[vc_single_image image=”4481″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

30-Second Video PSA (English)
Download the files

[vc_single_image image=”4482″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

30-Second Video PSA (Español)
Download the files

[vc_single_image image=”4483″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” img_link_target=”_blank” css_animation=”bottom-to-top”]

Print Ad (English)
Download the files

[vc_single_image image=”4484″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Print Ad (Español)
Download the files

[vc_single_image image=”4485″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Radio Scripts (English)
Download the files

[vc_single_image image=”4485″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Radio Scripts (Español)
Download the files

[vc_single_image image=”4486″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” img_link_target=”_blank” css_animation=”bottom-to-top”]

Logo Lockup (English)
Download the files

[vc_single_image image=”4487″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Logo Lockup (Español)
Download the files

[vc_single_image image=”4493″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” img_link_target=”_blank” css_animation=”bottom-to-top”]

Social Media Campaign
Download the files

[vc_single_image image=”4488″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

List of Participating Junior League members
Download the files

[vc_single_image image=”4489″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

PSA Customization Instructions
Download the files

[vc_single_image image=”4495″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Local Market Usage Questionnaire
Take the survey

[vc_single_image image=”4517″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Digital Billboard
Download the files

ANNUAL REPORTS

[vc_single_image image=”3756″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

2013-2014 Year In Review: The Association of Junior Leagues International
Download Files
See the online version

[vc_single_image image=”3801″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

League Inspiration
JL of Northern Westchester
See full PDF

[vc_single_image image=”3802″ img_size=”full” alignment=”center”]

League Inspiration
JL of Hartford
See full PDF

[vc_single_image image=”3951″ img_size=”full” alignment=”center”]

League Inspiration
JL of Wichita
See full PDF

ANNUAL APPEALS

[vc_single_image image=”3890″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

AJLI 2014 Annual Appeal
Download Files

[vc_single_image image=”3755″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

2015 AJLI Annual Appeal
Download Files

[vc_single_image image=”4534″ img_size=”full” css_animation=”bottom-to-top”]

AJLI 2017 Annual Appeal
Letterhead and Envelope
Download Files

ANNUAL THEME LOGOS

We Got This. 2019

[vc_single_image image=”4560″ img_size=”full” css_animation=”bottom-to-top”]

UNSTOPPABLE 2018

[vc_single_image image=”4486″ img_size=”full” css_animation=”bottom-to-top”]

DISRUPT CONVENTION 2017

[vc_single_image image=”4458″ img_size=”full” css_animation=”bottom-to-top”]

ALL IN 2016

[vc_single_image image=”4377″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

The Multiplier Effect 2015

[vc_single_image image=”3604″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

The Junior League: GAME ON 2014

[vc_single_image image=”3619″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]
[vc_single_image image=”3620″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]
[vc_single_image image=”3621″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]
[vc_single_image image=”3622″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Leadership Empowered 2013

[vc_single_image image=”3624″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]
[vc_single_image image=”3623″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]
[vc_single_image image=”3625″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Leadership Reimagined 2012

[vc_single_image image=”3881″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]
[vc_single_image image=”3882″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

KIDS IN THE KITCHEN

[vc_single_image image=”4333″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]
[vc_single_image image=”4334″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]
[vc_single_image image=”4332″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]
[vc_single_image image=”4335″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]
[vc_single_image image=”4336″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

MEMBER RECRUITMENT MATERIALS

[vc_single_image image=”4523″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Recruitment PowerPoint Template
Download the file

[vc_single_image image=”4525″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Recruitment Brochure
Download the files
Order Brochures

MISCELLANEOUS TEMPLATES

[vc_single_image image=”4228″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Basic Powerpoint Template (4×3 and 16×9)
Download Files

[vc_single_image image=”4195″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Award/Acknowledgement Certificate Template
Download Files

[vc_single_image image=”4229″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL Brochure
Vertical Z-fold
Download Files

[vc_single_image image=”4395″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Mary Harriman Community Awards
Table Centerpieces
Download Files

[vc_single_image image=”4502″ css_animation=”bottom-to-top”]

Social Media Quotes
Editable template
Download files

[vc_single_image image=”4536″ img_size=”medium” alignment=”center” css_animation=”bottom-to-top”]

JL Email Newsletter
Mailchimp Template
Download File

[vc_single_image image=”4242″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Empowered To Lead
Vinyl Wall Art
Download Files

[vc_single_image image=”4240″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

It Starts With a Woman
Vinyl Wall Art
Download Files

[vc_single_image image=”4446″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Word Cloud
Vinyl Wall Art
Download Files

[vc_single_image image=”4522″ img_size=”full” css_animation=”bottom-to-top”]

Mission Statement
Vinyl Wall Art
Download files

[vc_single_image image=”4436″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL Business Card (1)
Editable template
Download Files
Order Business Cards

[vc_single_image image=”4430″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL Business Card (2)
Editable template
Download Files
Order Business Cards

[vc_single_image image=”4431″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL Business Card (3)
Editable template
Download Files
Order Business Cards

[vc_single_image image=”4432″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL Business Card (4)
Editable template
Download Files
Order Business Cards

[vc_single_image image=”4433″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL Business Card (vertical alternate back designs)
Editable template
Download Files
Order Business Cards

[vc_single_image image=”4434″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL Business Card (horizontal alternate back designs)
Editable template
Download Files
Order Business Cards

[vc_single_image image=”4440″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL Letterhead 
Editable template
Download Files
Order Letterhead

[vc_single_image image=”4438″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL Envelope 
Editable template
Download Files
Order Envelopes

NEWSLETTERS & MAGAZINES

[vc_single_image image=”3895″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Shreveport-Bossier
Parishscope
Quarterly Magazine
View Issues

[vc_single_image image=”3896″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Birmingham
NEWSHEET
View Issue

[vc_single_image image=”3897″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Washington
3039M
View Issues

[vc_single_image image=”3898″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Oklahoma City
LeagueLINK
View Issues

[vc_single_image image=”3899″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Charleston, SC
CAUSE
View Issues

[vc_single_image image=”3900″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Dayton
TheWindTunnel
View Issue

[vc_single_image image=”3901″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Wichita
PROPELLER
View Issues

[vc_single_image image=”4471″ img_size=”full” css_animation=”bottom-to-top”]

JL of Topeka
Capital Impact
View Issue

LEAGUE INSPIRATION

[vc_single_image image=”3759″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Hartford
Fashion Around Town
Invitation

[vc_single_image image=”3810″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Hartford
The Clothes Horse Thrift Shop
Business System

[vc_single_image image=”3820″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Louisville
Board Letterhead

[vc_single_image image=”3822″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Louisville
Mission Letterhead

[vc_single_image image=”3814″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of The Woodlands
Infographic

[vc_single_image image=”4473″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Sarasota
Year In Review Infographic

[vc_single_image image=”4394″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Stark County
Brag Board Infographic

[vc_single_image image=”4509″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Cobb-Marietta
Annual Report

[vc_single_image image=”4570″ img_size=”medium” alignment=”center” css_animation=”bottom-to-top”]
[vc_single_image image=”4511″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Anniston-Calhoun
Annual Report

[vc_single_image image=”4528″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Morristown
Annual Report

[vc_single_image image=”4529″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of Northwest Arkansas
Annual Report

[vc_single_image image=”4550″ img_size=”full” css_animation=”bottom-to-top”]

JL of London
Annual Report

[vc_single_image image=”4425″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of London
Facebook Recruitment Ad

[vc_single_image image=”4426″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of London
Facebook Recruitment Ad

[vc_single_image image=”4427″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of London
Facebook Recruitment Ad

[vc_single_image image=”4424″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

JL of London
Facebook Recruitment Ad

[vc_single_image image=”3804″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Brand Awareness Ad
Leadership GAME ON
Download the files

[vc_single_image image=”3807″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Brand Awareness Ad
Leadership Empowered
Download the files

[vc_single_image image=”3808″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Brand Awareness Ad
Women Building Better Communities
Download the files

[vc_single_image image=”3887″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Personalized Honor Ads
Leadership Empowered- Horizontal
Download the files

[vc_single_image image=”3888″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Personalized Honor Ads
Leadership Empowered- Horizontal
Download the files

[vc_single_image image=”3889″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

League Inspiration: Recruitment Ad
Junior League of Louisville

[vc_single_image image=”4455″ img_size=”full” css_animation=”bottom-to-top”]

League Inspiration: Community Partner Ad
Junior League of Stamford-Norwalk

[vc_single_image image=”4456″ img_size=”full” css_animation=”bottom-to-top”]

League Inspiration: Community Partner Ad
Junior League of Stamford-Norwalk

[vc_single_image image=”4383″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]
[vc_single_image image=”4384″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]
[vc_single_image image=”4389″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Women Building Better Communities Grey Tonal
Download the files
Order Banner

[vc_single_image image=”4390″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Women Building Better Communities Red Tonal
Download the files
Order Banner

[vc_single_image image=”4379″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Historical Photos 1900-1950
Download the files

[vc_single_image image=”4382″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Historical Photos 1960-2000s
Download the files
Order Banner

[vc_single_image image=”4391″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Empowering Women to Lead Since 1901
Download the files
Order Banner

[vc_single_image image=”4392″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

The Junior League Word Art
Download the files
Order Banner

[vc_single_image image=”4385″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Mary Harriman
Download the files

[vc_single_image image=”4381″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Eleanor Roosevelt
Download the files

[vc_single_image image=”4387″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Sandra Day O’Connor
Download the files

[vc_single_image image=”4380″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

JL Bulletin Magazine Covers
Download the files

[vc_single_image image=”4388″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]
[vc_single_image image=”4386″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Unrelenting Voices for Action, Justice and Change.
Download the files

[vc_single_image image=”4409″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]
[vc_single_image image=”4418″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” img_link_target=”_blank” css_animation=”bottom-to-top”]

It Starts With A Woman.
Download the files
Order Banner

[vc_single_image image=”4419″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Leadership Empowered
Download the files
Order Banner

[vc_single_image image=”4414″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Leadership Game On
Download the files

[vc_single_image image=”4420″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]

Leadership Reimagined
Download the files
Order Banner

[vc_single_image image=”4417″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” img_link_target=”_blank” css_animation=”bottom-to-top”]

Multiplier Effect
Download the files

[vc_single_image image=”4421″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]
[vc_single_image image=”4422″ img_size=”large” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]
[vc_single_image image=”4423″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” css_animation=”bottom-to-top”]
[vc_single_image image=”4512″ img_size=”large” add_caption=”yes” alignment=”center” onclick=”img_link_large” img_link_target=”_blank” css_animation=”bottom-to-top”]

SOCIAL MEDIA

[vc_single_image image=”3660″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

Word Art Header Set
Includes Facebook, Google +, LinkedIn, Twitter, YouTube
Download the files

UNSTOPPABLE 2.0, a social media campaign for Leagues and individual League members to generate greater awareness of Junior League members as UNSTOPPABLE agents of social change. Monthly packages that consist of four posts to share on Facebook, Instagram, and Twitter.

[vc_single_image image=”4562″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

UNSTOPPABLE 2.0 social media campaign.
Includes Facebook, Instagram and Twitter versions.
Download the files

[vc_single_image image=”4563″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

UNSTOPPABLE 2.0 social media campaign.
Includes Facebook, Instagram and Twitter versions.
Download the files

[vc_single_image image=”4564″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

UNSTOPPABLE 2.0 social media campaign.
Includes Facebook, Instagram and Twitter versions.
Download the files

[vc_single_image image=”4565″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”]

UNSTOPPABLE 2.0 social media campaign.
Includes Facebook, Instagram and Twitter versions.
Download the files

VIDEOS

Videos created by AJLI are available for use in your League. Files are available to stream or for download.
All video files can be co-branded with your League’s logo. Please contact communications@ajli.org to put in the request.

The History of The Junior League
Download the files

We Are The Junior League
Download the files

It Starts With a Woman
Download the files

The Junior League: GAME ON
Download the files

Transformation
Download the files

Leadership Reimagined
Download the files

The Multiplier Effect
Download the files

Disrupt Convention
Download the files

Word Art
Interstitial Video
Download the file

Multilingual Word Art
Interstitial Video
Download the file

CONTENT RESOURCES

WIDGETS

AJLI widgets make it possible for individual Leagues to tap into the abundance of news, information, and commentary that is available from AJLI and plug it directly into their own sites—at no cost to the League. These widgets offer content for both a League’s public and member sites. Plus, they can be customized to complement the design of your existing site in a download process that’s seamless.
Visit the Widget Marketplace

19/01 CONTENT

The 19/01 widget is a useful content resource for your League’s website and/or newsletter communications platforms as it showcases the depth and breadth of activities across the Association. This broader perspective and expansiveness of mind is a value-add to your League’s regularly shared local content. And it embodies (from a content perspective) “the multiplier effect” and “strength in numbers.” If you choose not to install the 19/01 widget you still may use 19/01 content. Please be sure to cite 19/01 and The Association of Junior Leagues International as your source.
Visit 19/01